1. Question: Why would I need search engine optimization if my website is already well ranked?
Answer: If your site shows up at the top or sides of the google search page in a colored section of the page or on the sides under sponsored links then you are using a pay per click service. Keep in mind that there is a difference between Google Local business directory (free service), the sponsored (pay per click) section and the natural search results (which is what we optimize). I would have to find out if you do indeed have an organic presence on the web.
What we do is actually make your website relevant to the keyword phrases we’re targeting for you. We’re not running pay per click or anything of the sort. That means your ads will be shown 24/7, because your website will be naturally ranked in the search engine. Part of what keeps you well ranked on-going is having us update and refresh the keyword articles that we place on your website. We guarantee results and it’s month to month
2. Question : What is the guarantee?
Answer: We guarantee to have your search phrases on the 1st page of the organic search results. If for any reason you don’t have the allotted number of keywords for your plan ranked on the 1st page, then we actually will stop charging you until they are. In addition the service is month to month and we provide detailed tracking, to ensure that you can clearly see all the results from your rankings and website visitors. We guarantee results and it’s month to month….
3. Question: We’re having our website redesigned and we need to wait.
Answer: A lot of our work is actually external, in addition to the fact that we can very easily start optimizing your website using the current design. The way we get your website well ranked doesn’t conflict or have anything to do with the design of your website. We can simply change our keyword pages once your new site design is updated. That way you don’t have to delay getting your company well ranked online. And because SEO often takes 30-45 days to start showing results, it’s actually best to have us start the service while you’re wrapping up the redesign. That way, by the time your website is completely setup, it will be showing some new search engine rankings.
4. Question: I’m just not sure this will work. I tried something like this in the past and it didn’t work
Answer: In addition to guaranteeing our work, we also provide detailed progress reports and campaign tracking. That means you can not only see how many new visitors are arriving on your site as a result of our efforts, but you can even track what they do when arrive. We provide a month to month contract, so that if you’re not satisfied or need to cancel for any reason you’re free to do so. There’s truly not many companies out there with prices as low as ours, especially offering a quality SEO service of this caliber.
5. Question: How does this work again? How do you optimize my site?
Answer: What we do is get your website well ranked in the natural or 'organic' search results, on Google. We take a list of the most competitive keyword phrases for your industry and our staff writers create articles for each phrase. When the search engines scan your website, they’ll pick up those articles and determine that your website is relevant to the phrases we're targeting. We also update and refresh these articles on-going, so the search engines view your website as having fresh and up to date content. We also put links on other websites that point back to yours. The end result is your website will generate a significant amount of additional traffic and will be very well ranked for a wide variety of the keyword phrases that apply to your business.
6. Question: How much does this cost?
Answer: Well, we actually have different plans depending on the number of areas you want to be listed in and the number of keywords you want to be ranked for. All of our plans come with guarantees and are month to month, with no long term commitment. Our base plan is $250/month and for that we optimize you for 15 cities and 8 keywords, which is 120 total search variations.
7. Question: What if I don’t need 15 cities? or What if I only cover one area?
Answer: That’s fine! We know that some of our clients don’t service an area large enough to cover 15 cities. For that reason, we let you use zip codes, suburb names, geographic points of interest, neighborhood names so that the total number of variations is 120. For example, you could do 1 city, 4 neighborhood names, 10 zip codes and 8 keywords. The reason we normally do 15 cities and 8 keywords is because it gives our clients’ great coverage in a wide geographical market, for the most competitive keyword phrases.
8. Question: Where do these articles or pages go on my website?
Answer: What we do is use your home page as sort of a model. We build a page for every keyword phrase we’re optimizing for, but all those pages look identical to your home page. That way when a visitor online runs a search and finds your website, which will be the page we built and added, it will appear to be the home page when he/she clicks on the site. The only difference will be a keyword article that we place at the bottom of the page, embedded into your existing font and page design.
9. Question: Is this black-hat SEO? or Do you trick the search engines in any way?
Answer: No, not in any way. We have a team of excellent staff writers that create well written articles, that are pertinent to your business and website. Although they aren't the main call to action when a customer arrives on your website, we don’t hide those articles in any way. We also don’t hide links. Everything we’re doing is perfectly visible and we follow all the search engine rules. The whole point is to keep you well ranked, by doing it the right way.
10. Question: What do you actually do to get the site well ranked?
There are 3 main things we do to get a website ranked:
- We have content/text writers that write articles, which we place on portions of the client's website.
- We put links on other websites, pointing back to the client's site. This helps to build the number of online references pointing to the site.
- We refresh and edit the content/text on a regular basis, while looking at keyword reports to see which phrases are ranked the best/worst.